This Privacy Policy explains how VI Lures ("we," "us," or "our") collects, uses, discloses, and protects your information when you visit or make a purchase on vilures.com (the "Site").

By using the Site, you agree to the collection and use of information as described in this policy.

Information You Provide

• Contact details: name, email address, phone number, shipping and billing address
• Order information: products purchased, order history, payment details (processed by our payment provider)
• Communications: messages sent via our contact form, email, or live chat
• Account information: username and password if you create an account (stored securely/hashed)

Information Collected Automatically

• Device and usage data: IP address, browser type, pages viewed, time spent on the Site, and referring website
• Cookies and tracking technologies: information collected through cookies and similar technologies

• To process and fulfill your orders, including shipping and customer support
• To communicate with you about your order, account, or inquiries
• To send marketing communications when you have opted in
• To provide an unsubscribe option in every marketing email
• To improve the Site, our products, and customer experience
• To detect, prevent, and address fraud, security, or technical issues
• To comply with applicable legal obligations

We use cookies and similar technologies to keep items in your cart, remember your preferences, understand how visitors use the Site, and support analytics and advertising.

You can control cookies through your browser settings. Disabling cookies may affect some Site functionality, including shopping-cart functionality.

We do not sell your personal information. We may share information with:

• Payment processors: to securely process transactions, such as Stripe, PayPal, or similar providers
• Shipping carriers: to fulfill and deliver your order
• Service providers: including hosting, email delivery, analytics, and other Site operations
• Legal authorities: when required to comply with law, protect our rights, or respond to a valid legal request
• Successor entities: in the event of a merger, acquisition, or sale of business assets

We use industry-standard technical and organizational measures, such as SSL encryption at checkout, to protect your information.

However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

We retain your information for as long as needed to fulfill the purposes described in this policy, including to comply with legal, accounting, or reporting obligations.

After that period, information will be securely deleted or anonymized where appropriate.

Depending on your location, you may have the right to access, correct, delete, or receive a copy of your personal information, and to opt out of marketing communications or certain data sharing.

To exercise any of these rights, contact us at vilures365@gmail.com.

Residents of certain states, including California under the CCPA/CPRA, and other jurisdictions such as the EU/UK under the GDPR, may have additional rights.

The Site is not directed to children under 13, or under 16 where applicable, and we do not knowingly collect personal information from children.

If you believe a child has provided us with personal information, please contact us so we can delete it.

If you are accessing the Site from outside the United States, please note that your information will be transferred to and processed in the United States, which may have different data protection laws than your country of residence.

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This section may include applicable California Consumer Privacy Act (CCPA/CPRA) rights, including rights to know, delete, correct, and opt out of certain sale or sharing of personal information.

Where applicable, GDPR disclosures may include the legal bases for processing and additional rights available to EU/UK visitors.

We may update this Privacy Policy from time to time. The "Effective Date" at the top of this page reflects the most recent revision.

We encourage you to review this page periodically.